Saturday, 20 December 2014

Cinema admissions 2014

These statistics are the cinema admissions for 2014. By researching this I am able to see how many people went to the cinema in 2014 in order to see do people still go to the cinema, which is where film trailers are most regularly shown. 
Since in recent years people are able to view films in other ways other than at the cinema, for example legally, on on-line websites, by researching into the cinema admissions I was able to compare each year and notice weather their had been any change in the people seeing films at the cinema.
Results from these statistic show their hasn't been much change in cinema admissions over the last 7 years, people therefore still see film trailers regularly through going to the cinema. 

Wednesday, 3 December 2014

Analysing questionnaire results

How will these results benefit me when making my film trailer?
By doing a questionnaire I was able to gain relevant information and opinions from my target audience. Although I had previously decided on Horror as my genre for my film trailer, results from my questionnaire showed Horror to be the most popular genre of my target audience which reinforced my decision making. Furthermore one of my questions included in my questionnaire was, "do you enjoy horror films", although not everybody said yes, this will not affect my decision making as I will go with the majority.
The results I got from asking my target audience what they liked and dislike about horror will be useful when creating my film trailer as I will take these points into account. Moreover, my last questionnaire will be beneficial to the making of my Horror trailer as I will include all positive points of what my audience expects to see in a Horror film trailer in order to meet their expectations.

Monday, 1 December 2014

Questionnaire responses

Question 1.




Question 2.



Question 3.




Question 4.



Question 5.


Question 6.

Why do you enjoy watching Horror films?
  • Entertainment
  • The Thrill
  • "I find them fun and exciting to watch"
  • "I like films that create tension and suspense"
  • To be scared
  • Interesting

Question 7.

What do you dislike about horror films?

  • "I don't like films that scare me"
  • The fear
  • Keep you on edge 
  • Too scary

Question 8.

What themes do you expect to see in a horror film trailer?

  • Suspense
  • Dark scenes
  • Fast pace
  • Jumpy, heart racing clips
  • The main scenes of the film
  • Music that creates tension







Monday, 10 November 2014

Horror Film Questionnaire

Before finalising my ideas for my trailer, I created a questionnaire based on horror films in order to hear others ideas and opinions. I decided the certificate of my film trailer would be a 12 and therefore gave out my questionnaire to 20 people ages 12+ in order to gather a generalisable sample.

Saturday, 1 November 2014

Short Film Practice

To practice our camera and editing skills before making our short film or trailer, we were given the task to work in groups and make our own short film. We were given a narrative and had to put our own ideas together as to what camera shots/angles we should use in order to make our short film look effective. The narrative of this short film was a student delivering something to another student.

This is an example of a long shot. This kind of shot gives us the full effect of a school setting, by showing the person walking through a corridor in a school uniform. The camera at this point was static meaning as the person was walking she was getting closer to the camera which worked effectively with the transition into the next camera shot as she walks round the corner.

This is an example of a point of view shot. This shot is taken from the point of view of the person about to enter the room, however the for the audience this kind of shot builds suspense since we are unsure as to who's point of view this is coming from.

This is an example of a medium over the should shot. We used this shot in our film as you can clearly work out the setting and what is going on in this frame without it having to be too zoomed out. We used an over the shoulder angle here instead of a normal medium camera shot as by doing this you can clear is the iconic features which tell the audience the person is in a class room.

Editing
Once we had finished filming we used, I used Adobe elements to edit the clips to make it into a short film. My editing included cutting down or cutting out unnecessary clips and creating transition between each clip in order to make the film flow better.




Wednesday, 1 October 2014

Uses and Gratification Theory: Blumer & Katz

Uses and Gratification theory is an approach focusing on the understanding of mass communication. The theory directs more focus on the audience, asking "what people do with the media" rather than "what media does to people" (Katz, 1959). It assumes the members of the audience are not passive but take an active role in interpreting and integrating media into their own lives. Moreover, the approach also suggests the audience are responsible for choosing media to meet their needs and  fulfil specific gratifications.

The theory states their are 4 basics needs of the user:

  1. Diversion - escape from everyday issues.
  2. Personal relationships - using the media for interaction.
  3. Personal identity - learning behaviours and values from texts. Identifying with characters.
  4. Surveillance -  useful information eg. news, weather reports etc.